I’m a Massachusetts-born, Brooklyn-based ACD Copywriter with a decade of combined agency and brand-side experience. I like making nontraditional creative work that doesn’t feel advertising, with equally nontraditional teams that don’t feel like agencies.

I’ve spent time at a handful of indie shops over the years, from full-service to digital to experiential, as well as brand-side with PUMA’s in-house creative agency. I’ve worked on sneakers, beauty, fitness, food –– and buckle up for this one, paper towels. I’m a proud McSweeney’s reject. (*Until now!)

When I’m not doing this, you can almost guarantee to find me spending every waking moment with the love of my life, my dog, Mac.

Reach me at nicolelelacheur@gmail.com.